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GOLLAVILLI SANJAYKUMAR

Building in noise is... • 11d

Title: Quick Commerce & The Theory of Evolution – A Modern Instinct Ever wondered why Quick Commerce (like Blinkit, Zepto) became a big hit in India? The answer lies in something ancient — the Theory of Evolution. Back in the day, early humans hunted. But hunting was uncertain, time-consuming, and risky. So what did they do? They evolved into farmers — bringing food closer, faster, more accessible. From hunting to harvesting — for instant access to food. Today, we’ve done it again. We’ve evolved from: Walking to stores Waiting for deliveries To Quick Commerce — groceries at your door in 10 minutes. Just like early man wanted food when hungry, today’s urban consumer wants it now. It’s not just convenience. It’s evolution at work — human behavior adapting to technology. Hey I got this while I'm thinking while almost everyone including founders wondered how and why Q-Com success, this is the one reason I think, other economic and contemporary situations are also reasons

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