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Chirag

Founder • 1d

Should you build in public or in stealth? Here’s the brutal truth. A few years ago, I met two founders: Same idea, same market, different approach. Founder A went full stealth mode—no tweets, no LinkedIn updates, NDA for everything. He believed secrecy = first-mover advantage. Founder B built in public—shared product updates, early wins, struggles, even failures. He turned feedback into momentum. Fast forward a year… Founder A finally launched. But guess what? No one cared. No audience, no buzz, no immediate traction. He was building for himself, not the market. Founder B? His audience became his first customers. His product evolved with real-time feedback. He wasn’t just launching a startup; he was launching a movement. The lesson? Secrecy doesn’t guarantee success. Feedback does. Not saying stealth is useless. If your IP is your moat, sure. But for most? Build in public. Let the market shape your product. Which side are you on? Stealth or public?

0 replies11 likes

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What is a Stealth Startup? If you’ve ever heard the term “stealth startup” and wondered what it means, don’t worry—you’re not alone! In this blog, we’ll break it down step by step. We’ll also explore examples of stealth startups and why some companie

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