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Athul Krishna

Hey I am on Medial • 4m

The key to reducing returns lies in enhancing the pre-purchase decision-making process. Many returns happen due to incorrect sizing, fit expectations, or the inability to visualize how an outfit will look before buying. I’m working on an AI-driven solution that improves fit prediction and real-time product visualization, allowing customers to make more confident purchasing decisions. Unlike standard size charts or generic AR try-ons, the focus is on personalized recommendations tailored to individual body profiles. I’d love to hear from brand owners—what has been your biggest challenge in reducing returns so far?

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