The diamond industry thrives on quality, size, shape, and color. From exploration to jewelry retailing, each stepâmining, sorting, valuing, cutting, and polishingâadds value. The Jain community identified a market gap in small diamonds, using their business values of honesty, bonding, and relationships to dominate the trade. Business ethics include honesty in dealings, avoiding dissatisfaction, and balancing risk and reward. Family businesses scale through trust and community support. Lessons include collaborating with the community for global competition, instilling business acumen in children through culture and values, and solving conflicts with trust to foster growth and speed in a community-driven business model.
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