Starting a startup feels like “changing the world.” Until you realize your first big challenge is convincing your own friends to sign up for free. Your LinkedIn goes from “Revolutionizing the industry” to “Use our service once and see the results (please).” Investors ask for traction, customers ask for discounts, and your team asks when they’ll start getting paid (awkward). By Month 3, your title isn’t “Founder & CEO” anymore—it’s “Chief Problem Solver.” Your marketing strategy? Praying a meme goes viral. Your tech team? Stack Overflow. Your financial plan? “If we don’t check the bank balance, we’re not broke.” And at some point, you realize—startups aren’t about building the next unicorn, they’re about surviving long enough to pretend you always knew what you were doing.
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