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Amit B

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Freelancer • 11m

What is User Experience (UX) and Why is it Important in the AI Era? User Experience (UX) refers to how users feel when interacting with a product or service. In UI/UX design, it focuses on creating intuitive, efficient, and enjoyable experiences by considering usability, accessibility, and the user's needs. In today’s AI-driven world, UX is more important than ever. As technology evolves, users expect seamless and personalized experiences. AI can provide insights and predict user behavior, but without strong UX design, even the most innovative AI features can fall flat. Good UX ensures that AI applications are not only smart but also user-friendly and accessible. Ultimately, great UX makes technology feel human, ensuring that it’s not just functional, but also meaningful to the user.

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