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Lone Wolf

Founderย โ€ขย 3m

Indiaโ€™s EV market is booming, but itโ€™s still a long road ahead: ๐Ÿ“Œ 1.5M+ EVs sold in 2023, but only ~6% of them were passenger cars. ๐Ÿ“Œ Tata Motors dominates with 80%+ market share, while MG, Mahindra & BYD are scaling fast. ๐Ÿ“Œ Charging infra? Still a work in progress less than 10,000 public chargers across India. Tesla has flirted with India for years, but with the recent import duty cuts (100% โ†’ 70%), the stage is set. ๐Ÿ”น No local manufacturing yet โ€“ Initial entry via imports, flagship stores in Delhi & Mumbai. ๐Ÿ”น Sourcing local components โ€“ A soft entry into Indiaโ€™s supply chain. ๐Ÿ”น Trump factor? With US politics in flux, Teslaโ€™s India roadmap remains fluid. My Takeaways as a Marketer ๐Ÿ‘‡ โœ”๏ธ Tesla isnโ€™t just a car; itโ€™s a movement. Even before selling a single unit, itโ€™s sparking conversations. โœ”๏ธ Phased Expansion > Risky Bets โ€“ Instead of diving in, Tesla is testing the waters import first, gauge demand, then scale. Smart. โœ”๏ธ EV is Still a Premium Play Without a โ‚น20-30L Tesla, mass adoption is far off. For now, itโ€™s about status, not scale. Is Teslaโ€™s entry a game-changer or just another premium brand making noise? Letโ€™s discuss. ๐Ÿ‘‡ #TeslaIndia #EV #MarketingStrategy #Metabriq #Tesla #ElonMusk

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