𝗠𝗲𝗲𝘁 𝗮 𝗺𝗮𝗻 𝘄𝗵𝗼 𝗹𝗲𝗳𝘁 𝗮 𝗵𝗶𝗴𝗵-𝗽𝗮𝘆𝗶𝗻𝗴 𝗷𝗼𝗯 𝘁𝗼 𝗿𝗮𝗶𝘀𝗲 𝗮𝘄𝗮𝗿𝗲𝗻𝗲𝘀𝘀 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗳𝗼𝗼𝗱 !! He is none other than 𝗥𝗲𝘃𝗮𝗻𝘁 𝗵𝗶𝗺𝗮𝘁𝘀𝗶𝗻𝗴𝗸𝗮 𝗮𝗸𝗮 𝗳𝗼𝗼𝗱𝗽𝗵𝗮𝗿𝗺𝗲𝗿. Born on February 29, 1992, in Kolkata, West Bengal, into an upper-middle-class Marwari family. Studied at Don Bosco School, Park Circus. Pursued finance at the NYU Stern School of Business. Earned an MBA from The Wharton School. Worked as a consultant at McKinsey & Company, where he developed an interest in nutrition. In April 2023, left a high-paying finance job in the U.S. and returned to Kolkata after 13 years abroad. Motivated by the growing consumption of packaged foods and misinformation surrounding them. Launched the "Food Pharmer" platform to educate people on healthy eating and food label scrutiny. Utilized humor in his content to effectively engage and educate his audience. Gained widespread attention in April 2023 with a viral video criticizing the high sugar content in Bournvita. The video led to public discussions on marketing practices of major food companies and regulatory scrutiny. Rapid growth in followers, establishing him as a strong advocate for food transparency in India. Faced legal battles with major Fast-Moving Consumer Goods (FMCG) companies. Continues to operate independently despite opposition from powerful corporations. His advocacy led to some brands reconsidering their product formulations and marketing strategies. Influenced public discourse on food standards in India. As of December 2024, has over 2.7 million Instagram followers and 1 million YouTube subscribers. Continues to create educational content to raise health literacy in India. Focuses on holding food corporations accountable for misleading marketing practices. Follow vishakha Jangir for more such business insights.
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