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Krish
CRITICAL THINKING|MA...ย โขย 7m
Why Jio Coin Exists 1๏ธโฃ Ecosystem Lock-In Goal: Keep users glued to Jioโs apps (JioCinema, JioMart, JioSphere) by rewarding them with coins for daily activities. Why: Loyalty = Profit. Users spend more, advertisers pay more. 2๏ธโฃ Data Control Goal: Track user behavior via blockchain to sell targeted ads. Why: Data is the new oil. Jio monetizes attention while users get โfreeโ rewards. 3๏ธโฃ Financial Inclusion Goal: Let Indiaโs unbanked (300M+ people) pay for essentials (fuel, groceries) using Jio Coin. Why: Dominate a market banks ignore. 4๏ธโฃ Web3 Adoption Goal: Teach 450M+ users blockchain basics via simple rewards (e.g., coins for watching IPL). Why: First-mover advantage in Indiaโs $5T digital future. Relianceโs 4-Point Strategy 1. Build a Closed-Loop Economy How: Coins work only within Jioโs ecosystem (browsing โ rewards โ shopping โ repeat). Profit: Users canโt leave without losing value. 2. Target Small Businesses (BaaS) How: Rent blockchain tools to SMEs. Example: A tea supplier tracks shipments via Jioโs tamper-proof ledger. Profit: Charge subscriptions + transaction fees from 50M+ underserved SMEs. 3. Shape Crypto Rules How: Lobby to classify Jio Coin as a โutility tokenโ (not crypto) to dodge Indiaโs 30% tax on gains. Profit: Avoid regulatory roadblocks. 4. Prep for the Metaverse How: Use Jio Coin for NFTs (e.g., Bollywood clips) and virtual JioMart stores. Profit: Own Indiaโs virtual economy before rivals arrive. Why It Mattersโ For You: Free rewards today, but you โpayโ with data/loyalty. For Jio: New revenue (ads, BaaS, NFTs) + market dominance. For India: Faster tech adoption, but risks a Jio monopoly. Key Takeaways:- Ecosystems Win: Jio bundles telco, retail, and cryptoโhard to compete with. Serve the Underserved: Profit by solving SME pain points (e.g., fraud, high fees). Regulate or Innovate? Jioโs lobbying power could redefine Indiaโs crypto rules.
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