๐ ๐ฟ๐ฒ๐ฐ๐ฒ๐ป๐๐น๐ ๐น๐ฒ๐ฎ๐ฟ๐ป๐ฒ๐ฑ ๐ฎ ๐ป๐ฒ๐ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐๐ฎ๐ฐ๐๐ถ๐ฐ !! Most of you might already be aware of it, so consider this a reminder. Yesterday, I went to a sweet shop to buy something, and I suddenly noticed a different sweet typically eaten in the north during winters (Gond's laddoo). It looked quite interesting, so I asked the shopkeeper, "Bhaiyya, what is this?" He immediately said, "Madam, please taste it," and placed a piece in my hand. After I tasted it, he told me its name. To be honest, it was so delicious that I wanted to buy it, even though Iโm not a fan of sugar and am currently cutting down on it. Later, I noticed they had set up a small section specifically for tasting that sweet. The lesson here is that if you really want to sell your product or service, you need to offer an exact, valuable free sample. When customers experience it firsthand, they might want to buy it effortlesslyโeven if they didnโt intend to in the first place. There are so many examples of this tactic being effective! ๐๐ฟ๐ฒ๐ฒ ๐ง๐ฟ๐ถ๐ฎ๐น๐: Services like Netflix, Spotify, and Adobe offer free trials of their premium plans, convincing users of the value before asking for payment. ๐๐ฟ๐ฒ๐ฒ๐บ๐ถ๐๐บ ๐ ๐ผ๐ฑ๐ฒ๐น๐: Apps and software tools (e.g., Canva or Grammarly) provide limited free features, prompting users to upgrade for more functionality. ๐๐ฟ๐ฒ๐ฒ ๐ช๐ผ๐ฟ๐ธ๐๐ต๐ผ๐ฝ๐ ๐ฎ๐ป๐ฑ ๐ช๐ฒ๐ฏ๐ถ๐ป๐ฎ๐ฟ๐: Many online educators and institutions offer free classes to showcase their teaching style and course quality, encouraging sign-ups for paid courses. ๐ฆ๐ฎ๐บ๐ฝ๐น๐ฒ ๐๐ฒ๐๐๐ผ๐ป๐: Platforms like Udemy or MasterClass allow users to watch sample lessons before buying the full course. Let me know of more such examples :)
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