Brutal Truth: A Good Product Isn’t Enough For Startups ! Many of these first time founders usually get lost in this journey of making the perfect and most unique product, that they forget to understand that building a good product is just the first step of the Startup’s challenges. They hit a hard brick wall and get brought down back to earth when they realize that there is no big line of consumers fighting to try or use their product. They wonder why nobody else is seeing the vision that they dreamed of, and why is there no traction or interest. This is when they ask the most important question of all – How do I sell my product?
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