Nothing • 6m
Zepto’s whole strategy right now seems to be built around offering "free cash," which is great for pulling in users but not so great for keeping them. It works in the short term, but once the free cash is gone, most people will probably just go back to Instamart or Blinkit. Those platforms have the edge because of their parent companies, Swiggy and Zomato, which already have huge user bases, brand trust, and deep pockets. Zepto, on the other hand, has to spend a ton on free cash to bring people in, and the cost of getting each user is super high. If they’re banking on monetizing these users later, it’s a risky bet—most of them are only here for the freebies. Zepto’s in a tough spot: if they keep burning cash, it’s unsustainable, but if they stop, they risk losing users entirely.
"Turning visions int... • 2d
Freemium Model for Startups: Smart or Trap? What is it? Freemium = Free + Premium. You offer a basic product for free, and charge users for advanced features, limits, or perks. Who should consider it? ✅ Startups in SaaS, Edtech, Productivity, Devel
See MoreBuilding products, l... • 1m
I have few users who are signing up but they are not trying the free version. I have 2 pages 1. /children : only paid users can add their own kid 2. /demo/children: free users can view stories for them and can add one free story for any one kid
See MoreEntrepreneur, full s... • 1y
I am wondering how this medial app was able to retain users in the initial stages. Right now, this app has more than ten thousand users, if I am correct. But in the beginning, when there was no user base, how did they retain the first 5-20 users? Is
See MoreIIM Raipur | Growth ... • 3m
India's 1B+ Daily Calls = A ₹10,000+ Cr Opportunity? Every call starts with a "tring-tring" dial tone-wasted seconds. What if that time earned you free talk time or data instead? An opt-in Call-Time Ads model replaces the ring-back tone with a 5-se
See More"Turning visions int... • 2d
Zepto raised $500 MILLION at a $7 BILLION valuation! Meanwhile, users: “Bhai, 125 ka FREE CASH mila tha… par ₹200 ka item ₹255 mein kaise aa gaya??” 🤯🧾 Zepto Math be like: ₹200 MRP ₹25 “dark store convenience fee” ₹20 “fast delivery charge” – ₹1
See MoreMarketing & Systems ... • 6m
🎯 What is the Ad-Supported Revenue Model? 🎯 In an ad-supported revenue model, businesses offer products or services for free (or at a low cost) while earning revenue by displaying advertisements to their users. How it works: 1️⃣ You attract a lar
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