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Vivek kumar
On medialĀ ā¢Ā 9m
Haan, aise kaafi cases hote hain jahan investors business ko fund karte hain, company ko grow karte hain, phir IPO launch ke baad exit le lete hain. Unka goal hota hai ki company ko profitable stage tak laake apne investment par return lein. IPL-style marketing ka use branding aur valuation ko boost karne ke liye hota hai. Examples: 1. Mamaearth: Aggressive marketing aur celebrity endorsement se company grow hui aur IPO ke baad investors ne exit liya. 2. Nykaa: IPO ke baad early investors ne apna stake sell kar liya. 3. Zomato: IPO ke baad early investors jaise InfoEdge ne apne shares sell kiye. 4. Flipkart: Walmart ne acquisition ke through early investors ko exit diya. Investors IPL-style campaigns se brand ki visibility badhate hain, jo company ki valuation ko influence karta hai. Jab brand grow karta hai, investors IPO ya acquisition ke zariye exit le lete hain.
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