Back

Idea For You Implement Now— “ Affordable Packaged Pani Puri Pack ” So guy's According to my research in india everyday 710 million Pani Puris consumed and annually 259.15 Billion pieces of Pani puri were consumed by Indian's and the the Total market size of pani puri in India is 6000 Crores and by 2030 It will reach 18000 Crores because currently growing at CAGR of 21% annually so definitely there are so many opportunities for entrepreneurs. Problem— Guys, according to my analysis, most Indian street vendors are making pani puri in an unhygienic manner. This is why some people hesitate to consume it on the street, but due to its taste and flavor, many customers continue to eat it without considering health risks. After analyzing health cases and reports from India, I realized that pani puri can cause serious liver and stomach infections because people are consuming water contaminated with particles on the street polution . Additionally, vendors often don't use proper preservatives or chemicals to disinfect the water. Some vendors even serve old pani puri to avoid wasting food while making a profit. After observing this I realized that people in foreign countries love pani puri but they lack good brands and methods to consume it. Also street pani puri prices are constantly increasing and many branded street cart pani puri vendors offer average service at high costs. People are facing many problems with this. Even though many packaged pani puri companies are emerging, they are selling it at high prices and targeting only the upper class in India and a few foreign countries. They also fail to offer a variety of flavors and tastes, and they are not making it accessible to everyone worldwide. Solution— After researching and analysing the situation of the market i decided to create a disruptive model for pani puri in India so guy's firstly we need to understand few things— • 8 Pani puri making cost — ₹3 • Flavour water cost — ₹2 • We will Pack a 100ML flavour water in pouch • We will pack a 8 Pani puri a small size tray with 8 compartment and 1 big compartment for placing water pouch in it also we are using map packaging method for long shelf life • Total Packaging Cost — ₹4 • Total Manufacturing Cost Of 1 Pack — ₹9 • We Will Sell At — ₹20 • Net Profit Margin — 25% ( ₹5 ) • Retail and Distribution Margins — 25% ( ₹5 ) • Marketing and Branding — 5% ( ₹1 ) We are also using organic preservatives like Natamycin, citric acid, vinegar, and others to increase the shelf life to 6 months. After this, we will create different flavors and varieties of pani puri. We plan to directly partner with platforms like Blinkit, zepto, D-Mart, Quick Commerce, and others to scale this rapidly in India. Additionally, we will market it as a healthy yet highly delicious and affordable pani puri, allowing customers to simply open and consume it without any hassle. After establishing a strong presence in India, we will then target global customers.