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Building Better Products: A Consumer-Centric Approach 🚀 The key to building a better product is to focus all your attention on seeing it from a consumer’s perspective. Consider what kind of features you would like in that particular product to ma

Writing, building, posting — whatever you call it — is just you choosing to act instead of just scroll. It’s how you stop being just a consumer and start shaping the world around you.

What’s one thing customers HATE about your Product/brand? Challenge for people to comment brutally honest answers publicly.

I’m convinced that building a consumer internet company is the way to go 🚀

If you're building a new product today, what would you do differently from your last attempt?

If you have to convince people your product is useful, it’s probably not. Real value doesn’t need a sales pitch—it speaks for itself. If people aren’t getting it, the problem isn’t their understanding, it’s your product. Fix that first.

Exciting news! AuraX is now supported by NSRCEL, IIM Bangalore as the part of Campus Founders program. This helps us in building a better go to the market strategy & roadmap for growth. We celebrate this milestone & keep on building the future of