The term "Unicorn" (startups worth $1B+) originated in 2013. ByteDance leads globally. Unicorn is the term used in the venture capital industry to describe a startup company valued at over $1 billion. The term was first coined by venture capitalist Aileen Lee in 2013. Venture capitalist Aileen Lee popularized the term in the early 2010s. "I used the word 'unicorn' because it is ... kind of magical, that takes some alchemy, some great timing—a lot of things have to come together. It’s not easy,"
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