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Ansh Kadam

Founder & CEO at Bui... • 5m

If you are a business owner and think that we are a market of 1.2 Billion Indians, then you are wrong. Why I say this is because the TAM (Total Addressable Market), which is the area that you operate in, says some different data. As per Google in India, there are - 700 million smartphones 850 million internet subscriptions 104 million credit cards 864 million Indians have a bank account 384 million Indians can afford basic needs like food, clothing & shelter 713 million Indians will be there in the middle class till 2030 The above is just an example, and this will segment down even further as per the TAM your business operates in. So the lesson is that whenever you are looking at a business to get into or already have a business, you should always check the TAM as that will decide how much growth potential you have. Share the value with someone who may need it.

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