๐ง๐ต๐ฒ ๐ฅ๐ถ๐๐ฒ ๐ผ๐ณ ๐๐-๐๐ฎ๐๐ฒ๐ฑ ๐ฃ๐ต๐ถ๐๐ต๐ถ๐ป๐ด ๐๐๐๐ฎ๐ฐ๐ธ๐: AI-based phishing is an emerging cyber threat leveraging machine learning to craft realistic, personalized phishing attacks that bypass traditional defenses. By analyzing language patterns and user data, AI can create highly convincing messages, making detection challenging. A prime example is the CEO impersonation attack on a UK energy firm, where cybercriminals used AI to mimic the CEOโs voice, successfully convincing an employee to transfer โฌ220k to a fake supplier. Such attacks tend to increase during festive seasons, as cybercriminals exploit the high volume of communications and transactions. AI's role in phishing amplifies three key tactics: - Scaling personalized messages - Automating campaigns, - Using deepfakes for voice phishing. To counter these, adopt proactive AI-based defenses & train employees in recognizing AI-driven phishing, staying prepared for these evolving tactics.
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