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𝗣𝘂𝗹𝗹 𝗩𝘀 𝗣𝘂𝘀𝗵 : In push marketing, the product is actively promoted by reaching out to customers directly, encouraging them to make a purchase. Examples : ↳ Cold calls ↳ Bulk emails ↳ Direct mail campaigns ↳ Offering incentives for re