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hello there,I am a tea shop owner and our tea shop is since 1982 now I want to go for my tea shop as franchise model, can anyone guide me??

Shaikh Maaz

#business • 5m

You're absolutely right! In a highly competitive market like the tea industry, it’s essential to understand both the entry barriers and exit barriers to create a sustainable and scalable franchise model. These barriers, along with certain advantages, can help you protect your market share and ensure that your franchisees succeed. 1. Entry Barriers: a. Strong Brand Reputation: Your shop's legacy since 1982 gives you a head start. Focus on building brand loyalty and recognition, which can be a significant entry barrier for new competitors. b. Standardization of Products: By offering a unique tea blend or recipe that is hard to replicate, you create a barrier for others to copy your quality and taste. Patenting a secret recipe or sourcing unique ingredients can add to this. c. Initial Capital Investment: Franchises often require substantial upfront investment, including franchise fees, setting up the shop, and sourcing materials.

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