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Foundationย โขย 12m
I worked with Mayank back during the Goodbox days, a very soft spoken person. Despite of what markets play, an entrepreneur keeps building one thing or other until they receive a key success. But what killed the Koo bird? 1. Differentiation: - No originality. Social networks have feature-based USPs, like Snap's disappearing chat. This gives a fighting chance against big players. -Addressing Indian diversity as key factor didnt add much to the basic X features it had. Hike and Krutrim follows the same trend 2. Association: - People finds Whatsapp as their personal right. We see Indians reluctant to share Whatsapp number, concerning breach of their social privacy - Youtuber, Insta influencers find these platform as a reflection of their personal identity - Social media works on network effect (More ppl=more value). But Koo lacked personal integration, failing to build repeatitive daily active users, leading to higher onboarding cost & attrittion Why do you think Koo failed?
Hey I am on Medialย โขย 10m
Buildspace shutting down has a key lesson we should not forget As much as the market needs the product, the founders also need personal fulfillment Hence, Personal fulfillment should be always be a top priority while building a startup Even when e
See MoreHey I am on Medialย โขย 1y
Why is WhatsApp marketing itself? As one of the leading platforms for personal and business communication worldwide, WhatsApp has revolutionized how we connect and engage. WhatsApp has 2.8 billion (40% of the world's population!) using it for nearly
See MoreHey I am on Medialย โขย 5m
Which is Good 1๏ธโฃ **ThePeepl** (Next-Gen Social Media App) A **futuristic social media & messaging app** designed to be highly engaging and addictive, competing with Instagram and WhatsApp. It will feature: โ **Holographic interactions** โ **A
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