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Medial • 1y
No - Offline stores cannot manage such interactions to collect customer data as offline outlets are more of quick halts, stop, shop and leave. I being a customer would never sit and interact for a questionare if handed out to me at an outlet. While doing this on a website is completely opposite, my data is registered with you and you can track everything that I do thus giving you more control over the products being offered to me or ads that you can display to me for me to purchase something.
Strategy & Product @... • 1y
How D2C brand use data to build deeper customer connections and skyrocket sales! Audience identification and segmentation enable tailored marketing, personalized experiences, and better customer retention. D2C brands like Glossier, Dollar Shave Club
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