Post on Medial

Vansh Khandelwal

Stealthย โ€ขย 4m

Doodhwala, an Indian startup for milk and grocery delivery, failed due to several critical missteps. The company faced persistent ๐ง๐ž๐ ๐š๐ญ๐ข๐ฏ๐ž ๐œ๐š๐ฌ๐ก ๐Ÿ๐ฅ๐จ๐ฐ, with expenses exceeding revenues due to high operational costs and excessive marketing spending. It ๐ฅ๐š๐œ๐ค๐ž๐ ๐š ๐œ๐จ๐ฆ๐ฉ๐ž๐ญ๐ข๐ญ๐ข๐ฏ๐ž ๐š๐๐ฏ๐š๐ง๐ญ๐š๐ ๐ž in a market dominated by players like BigBasket and Grofers. ๐Ž๐ฏ๐ž๐ซ๐ž๐ฑ๐ฉ๐š๐ง๐ฌ๐ข๐จ๐ง without solid financial planning strained resources and led to inefficiencies. ๐ˆ๐ง๐ž๐Ÿ๐Ÿ๐ข๐œ๐ข๐ž๐ง๐ญ ๐‡๐‘ ๐ฆ๐š๐ง๐š๐ ๐ž๐ฆ๐ž๐ง๐ญ and overhiring increased operational costs. ๐Ž๐ฏ๐ž๐ซ๐๐ž๐ฉ๐ž๐ง๐๐ž๐ง๐œ๐ž ๐จ๐ง ๐ข๐ง๐ฏ๐ž๐ฌ๐ญ๐จ๐ซ๐ฌ left them vulnerable when additional funding didnโ€™t materialize.

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