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SHIV DIXIT
CHAIRMAN - BITEX IND... • 1y
Viral Marketing Strategy — 16 “ Brand Cartoon/ Mascot costume marketing ” So guys we all know mascot characters establish an emotional connection with your audience that other forms of advertising cannot and also costume marketing is a creative and fun way to promote your brand and products by dressing up a funny and creative character or concept that connects with your target audience . It helps you to stand out from the other crowd and attract more customers also this give memorable experience and joy to your coustomer. Costume funny marketing is the one the best way to attract gen z youth and girls. Example - McDonald's How To Implement This — 1=} Know your audience 2=} Know your brand and most suitable character for long term 3=} Know your theme 4=} Know you plateform where you advertise 5=} Make your mascot 6=} Make your character story so that audience feels connected with your brand 7=} Attend comments event 8=} Align your mascot into your entire marketing
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