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Hike To Strike: A failed Startup journey of " Hike Messenger" Hike: India's messaging app that went from "We'll beat WhatsApp!" to "What's up?" in no time. Born in 2012, raised $261M, valued at $1.4B by 2016 by investors like SoftBank and Tencent. H

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PRATHAM

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Medial • 9m

Notable mention which I didn't include: they also had stickers in their app which was not prevalent that time but they introduced it in the scene and it's another unique thing which they did but wasn't that unique to attract users and was eventually copied by everyone

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