Stealth • 6m
As per me: 1. Depends on which domain you are choosing for your brand to be in. E.g., you are creating a brand for kids wear, you want it to look colorful, bright and give that happy kind of feel. If you are creating a job portal, you want it to look a little serious, professional, you kind of use some not so bright colors, but also choose something which is not totally dull and choose a font like medial or linked in.
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