Hey, I'm on Medial • 1y
By the end of this decade, we would see a major shift in the way income is distributed over Indian households due to rise in per capita incomes. What's interesting is that the Elite group will have the highest growth of 2.3x over this period! More startups would definitely be needed to cater to this shift by bringing innovative plus PREMIUM products in the market. If you decide to launch a startup with such a product, how would you ensure that it has the highest Product Market Fit (PMF)? Is there any other interesting insight you would like to add from your side related to this graphic?
Saving people • 1y
People dont know the value of a product unless and until they are in need or using the product. The product useless for one might be the most needed product at the time. With swappily (my startup) people can exchange product with product , without in
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