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Meet Mike Cessario. This ex-Netflix employee built a $700M empire by selling a free commodity; WATER. Today, Liquid Death is equivalent to the Air Jordans of the beverage industry. Here's how Mike Cessario engineered virality and made Liquid Death

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Samir Samnani

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for me same Goes for PRIME drinks, I dont understand why its sell for more than 500 inr in some retail shop and in the range of 700-2000 online. youth are crazy...

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