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Rajan Paswan
Honorary Mentions - ... • 1y
Hack Used by Startups #2 Targeting a Specific Audience with Limited Resources. Want to know how? Read it till last you won't regret it. Let's delve into the story of a skating business owner who faced the challenge of marketing with very limited funds. Armed with flyers advertising his skating tuition services for school children, he devised a clever plan. Instead of scattering the flyers randomly, he identified a pinpointed target audience: people who iron clothes for students. He located them near apartment complexes and handed them a quantity of flyers along with a small payment. Their task was simple: slip the flyers between the ironed school uniforms that came their way. The outcome? That very night, the business owner received numerous inquiries and bookings for his services. With minimal investment, he generated a significant number of leads, avoiding the typical wastage associated with random flyer distribution. How was this? Share in comments. Tomorrow we will come again🙏
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