You've heard of brands making offers to get customers to install their app. But but but have you heard about an app? Giving rewards to prevent uninstallations Welcome to OUT OF THE BOX MARKETING ! Ep-5 Wendy's is a fast food restaurant, similar Burger King and KFC. People would install their app, but then delete it within 30 days. Due to this,they lost more than half of the users So,They came up with a Wonderful Strategy. When we uninstall an app in general, we can see a few options. Just like that When people deleted the Wendy's app An option appeared offering free burgers or any of their items. By this simple pop up 1.There App usage increased by 136% 2. They downloads increased by more than 30% If you liked this post Then like the post ;) And also consider a follow as this would provide encouragement to keep up the work ;) By the way What do you think about this strategy ? do let me know below.
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