How can one identify their Direct and Indirect Competitors?
Note: Please avoid generic answers like 'conduct market research.' Answer detailed, specific methods. Which can be helpful for everyone.
If you were a a chocolate company in the current times, how would you tackle the rise in prices of cocoa?
Cocoa is a key ingredient in making chocolates.
Option A
By increasing prices
Option B
By reducing cocoa
If any other option or more de