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Rutika

Stealth ‱ 9m

I recently visited the Sula vineyard with my friends before the visit I had zero interest in the Liquor industry however this visit not only made me taste varieties of wine for the first time but also triggered me to do a business case study of Sula vineyard Here I have written a detailed business case study of Sula Vineyard https://medium.com/@rutikabhuimbar/wine-king-of-india-sula-vineyard-9f2c7e153dc7 @RajeevSula can be credited with putting India on the wine map of the world

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Jaguar's rebrand was a great case study of Innovation vs Legacy. And the innovation backfired, their Legacy WON. What is the right approach to innovate? Does legacy play a far bigger role than innovation?

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I was searching a topic to make a good case study. I have 2 months of holidays after this sem. If anyone is interrsted please comment.

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The Oreo-Hydrox case study The Oreo-Hydrox case is a classic example of brand competition. Oreo, introduced in 1912, gained immense popularity, overshadowing Hydrox, which debuted in 1908. Despite Hydrox's originality, Oreo's marketing and distributi

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