Promotion in the 4Ps of Marketing: What is Promotion? Promotion means various marketing techniques used to communicate with customers and influence their buying decisions. It includes advertising, sales promotions, public relations, and direct marketing.Basically creating awareness among the existing as well as new consumers about the Product. Advertising: Paid promotional messages through various media channels like TV, radio, print, online platforms, and social media. Sales Promotions: Short-term incentives like discounts, coupons, contests, and free samples to stimulate immediate sales. Public Relations: Building a positive image through media coverage, events, sponsorships, and community engagements. Direct Marketing: Personalized communication through emails, messages, calls, and targeted campaigns. 4p's of management got over today ! What do you want next from my side??! Follow meeeeeee...moree information to come !
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