Flipkart purchased Myntra in 2014.
Flipkart purchased Jabong via Myntra in 2016.
Walmart purchase Flipkart in 2018.
Flipkart killed Jabong in 2020.
Is it fair to purchase a company just to kill it?
_S
Bappa Dittya Saha
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Instead of completing kill the competition!
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The fastest way to kill your company is by chasing lucrative opportunities. But if you can chase consumer insights - you'll be able to create something of high value.