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Zupee partners with ONDC to expand online gaming user base

Economic Times

Economic Times · 9m ago

Zupee partners with ONDC to expand online gaming user base

Online gaming platform Zupee has partnered with Open Network for Digital Commerce (ONDC) to expand its reach and offer its skill-based games to a wider audience. Through this collaboration, Zupee will be listed as a seller application on ONDC, and will initially offer its Ludo game through the platform. The partnership aims to accelerate customer acquisition and provide more value to their growing user base. Zupee offers skill-based games where players' success depends on their skill, knowledge, attention, and experience. ONDC, committed to delivering services through a neutral ecosystem, sees this integration as an opportunity to offer value entertainment to a larger user base while diversifying its services across various sectors.

Related News

RMG Platform Zupee Joins Hands With ONDC To Fuel Growth Of Its Online Gaming Users

Inc42 · 9m ago

RMG Platform Zupee Joins Hands With ONDC To Fuel Growth Of Its Online Gaming Users

Zupee, an RMG platform, has joined forces with government-backed ONDC to extend the accessibility of its skill-based games to a wider audience. This collaboration allows Zupee to offer its popular Ludo game through the ONDC platform, enhancing user outreach and customer acquisition for both parties involved. The partnership aims to provide greater value to their expanding user base and foster growth in the online gaming industry.

Zupee posts Rs 146 Cr profit after tax in FY24

Entrackr

Entrackr · 2m ago

Zupee posts Rs 146 Cr profit after tax in FY24

Zupee posts Rs 146 Cr profit after tax in FY24 Real money gaming firm Zupee recorded over Rs 1,100 crore revenue in the fiscal year ending March 2024. Moreover, it also turned profitable during the same period, posting a net profit of Rs 146 crore. Zupee’s revenue from operations grew by 35% year-on-year to Rs 1.123 crore in FY24 from Rs 832 crore in FY23, the company said in its press release. According to the company, FY24 was a period of strong, broad-based growth for Zupee with a 60% increase in its registered user base. The company stated that it consolidated its leadership in traditional North Indian markets while expanding its footprint across the country. Founded by Dilsher Singh Malhi and Siddhant Saurabh, Zupee offers real-money games such as Ludo, Snakes & Ladders, Trump Cards, and Tombola. By the end of FY24, the platform claimed over 100 million registered users. Dilsher Singh Malhi, Founder & CEO of Zupee, said, “FY24 was a landmark year as the company turned profitable, scaled rapidly, and created a new category in India’s gaming space." He credited the growth to culturally rooted games and a strong focus on innovation, compliance, and responsible gaming. Zupee has raised $121 million to date, including its $102 million Series B round led by Nepean Capital in 2022. According to the startup data intelligence platform TheKredible, Nepean Capital is the largest external stakeholder with 19.61%, followed by Westcap and Seminal Digital. Zupee competes with players like Gameskraft, which reported Rs 3,500 crore in revenue and Rs 947 crore in profit, as well as Winzo, Playsimple Games, and others.

Online gaming platform Zupee’s FY23 operating revenue more than doubles to Rs 831.5 crore

Economic Times

Economic Times · 1y ago

Online gaming platform Zupee’s FY23 operating revenue more than doubles to Rs 831.5 crore

Gurugram-based online gaming platform Zupee has reported a significant increase in its operating revenue for FY23, reaching Rs 831.51 crore, more than double compared to the previous year. The company's net loss also decreased by 72% to Rs 36.5 crore. Zupee's expenses grew at a slower pace, primarily driven by a surge in advertising and promotional expenses. The growth in revenue aligns with the trends seen in other online gaming firms, such as Gameskraft and Mobile Premier League. However, online gaming firms have faced challenges with the introduction of a higher goods and services tax.

Outlook Start-Up - Latest news on Start-ups, Tech Start-ups, Unicorns, Investors, VC Funds, IPO, Venture Capital, Funding Winter, Funding, and AI

OutlookIndia

OutlookIndia · 1m ago

Outlook Start-Up - Latest news on Start-ups, Tech Start-ups, Unicorns, Investors, VC Funds, IPO, Venture Capital, Funding Winter, Funding, and AI

Uber is collaborating with India's Open Network for Digital Commerce (ONDC) to enhance its metro ticketing and logistics services. This strategic move aims to streamline and expand Uber's service offerings in the Indian market, reflecting the company's adaptive strategies to local demands. By integrating with ONDC, Uber plans to provide a more efficient and user-friendly riding and ticketing experience, potentially broadening its customer base and improving access to urban transport solutions.

Gameskraft, Spartan Poker among gaming firms omitted from IAMAI-Chandrasekhar Meet

Inc42 · 1y ago

Gameskraft, Spartan Poker among gaming firms omitted from IAMAI-Chandrasekhar Meet

The Internet and Mobile Association of India (IAMAI) has retracted its invitation to gaming companies Gameskraft and Spartan Poker for a closed-door meeting with Minister of State for Electronics and Information Technology, Rajeev Chandrasekhar. This decision comes after feedback from the minister's office. The meeting, part of the India Gaming Convention, aims to discuss "building certainty for online gaming." Other major gaming companies such as Dream11, Mobile Premier League, Games 24x7, and Zupee are still expected to participate. The gaming industry is currently facing issues with alleged tax evasion and increased GST rates.

Zupee’s revenue zooms to Rs 832 Cr in FY23; cuts losses by 73%

Entrackr

Entrackr · 1y ago

Zupee’s revenue zooms to Rs 832 Cr in FY23; cuts losses by 73%

Gaming firm Zupee experienced significant growth in FY23, with its revenue from operations surging 2.05 times to INR 832 crore compared to INR 405 crore in FY22. The company reduced its losses by over 73% during the same period. Zupee offers quiz tournaments and various games where users can win real money. The platform fees, advertising, and promotions accounted for a major portion of its expenses, while employee benefits and other overheads also contributed to the total expenditure. Despite facing some challenges, Zupee aims to maintain its momentum in FY24.

Agritech Startup Otipy Joins ONDC Bandwagon To Ramp Up Consumer Footprint

Inc42 · 1y ago

Agritech Startup Otipy Joins ONDC Bandwagon To Ramp Up Consumer Footprint

Agritech startup Otipy has joined the government-backed open network for digital commerce (ONDC) to expand its consumer base through the platform. Otipy sells fresh produce through its mobile apps and plans to integrate with platforms like Pincode and Paytm. The company, which uses technology to procure fresh produce from farmers and delivers it to customers within 12 hours, aims to increase its user base from 150,000 per month to one million by the end of the year. Otipy also plans to expand to cities like Hyderabad, Bengaluru, and Chennai and raise $75 million in series C funding.

Freo Enters Insurance Space With Corporate Agent Licence From IRDAI

Inc42 · 8m ago

Freo Enters Insurance Space With Corporate Agent Licence From IRDAI

A company backed by Peak XV plans to expand its product offerings to include all digital financial services along with its existing services like UPI, loans, and savings. With a user base of 25 million across 1,200 cities, the platform is supported by investors like Prime Venture Partners and New Enterprise Associates.

Niantic aims to increase Pokemon Go monthly active users tenfold in 3-5 years

Economic Times

Economic Times · 1y ago

Niantic aims to increase Pokemon Go monthly active users tenfold in 3-5 years

Niantic aims to increase Pokemon Go's monthly active users tenfold in 3-5 years. The company plans to achieve this by integrating with other popular augmented reality (AR) platforms and launching new AR experiences. Pokemon Go's success during the pandemic has shown the potential of AR gaming, and Niantic is now looking to capitalize on this momentum and expand its user base.

Bitsila Raises Pre-Seed funding From Antler, Redbus Founder Phanindra Sama

OutlookIndia

OutlookIndia · 1y ago

Bitsila Raises Pre-Seed funding From Antler, Redbus Founder Phanindra Sama

Bitsila, a marketplace seller on ONDC, has secured pre-seed funding from Antler and Phanindra Sama, co-founder of Redbus. The startup, founded by Dasharatham Bitla, Sooryah Pokkali, and Likhma Ram, offers a platform for non-digital sellers to establish an online presence on ONDC. It provides branded websites and mobile apps and supports integration with various platforms including e-commerce, channel managers, and ERP partners. The company aims to empower over 500 large enterprises and a million merchants to join ONDC in the next 18 months.

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