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Young Indians are driving credit growth by riding premium, living swanky. But there’s a catch

Internet

Internet · 1y ago

Young Indians are driving credit growth by riding premium, living swanky. But there’s a catch

India's credit boom is driven by young consumers seeking premium goods, leading to growth in luxury real estate and automobile industries. Personal loans, accounting for 30% of non-food credit, primarily fund homes and vehicles. This trend reflects a shift from industrial to personal credit growth, with high-end real estate sales reaching record levels. Professionals are adapting to meet these new consumer demands.

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What stars foretell: Young professionals turn to astrologers to know what career holds

Economic Times

Economic Times · 1y ago

What stars foretell: Young professionals turn to astrologers to know what career holds

Young professionals and startup founders in India are increasingly seeking guidance from astrologers to navigate the challenges of their careers amidst pay cuts and job insecurity. Platforms offering online astrology consultations have reported a significant rise in requests, particularly related to increments, promotions, career progression, and potential job changes. Astrology platforms like GaneshaSpeaks.com and Astrotalk have experienced substantial revenue growth, with the latter securing $20 million in funding. Even though the scientific validity of astrology is questioned, the rising stress and uncertainty are driving more young Indians to seek answers from astrology and spirituality.

'Ather has sh*t marketing but great product': Zerodha's Kamath

Inshorts · 1y ago

'Ather has sh*t marketing but great product': Zerodha's Kamath

Nikhil Kamath recently revealed how his passion and interest started towards EVs. He said supporting young Indian products and entrepreneurs was a key reason for investing in Ather Energy. "Let us Indians buy more Indian brands, until one day non-Indians buy Indian brands, Every one of us has pluses and minuses, Ather has sh*t marketing but great product," Kamath wrote.

Where should brands invest more?

Inshorts · 2m ago

Where should brands invest more?

There’s no one-size-fits-all answer. If your audience is young like Gen Z or early millennials, Instagram should be your focus. They love visual content, trends, and fast interactions. But if your audience includes parents, working professionals, or older millennials, Facebook is still very active and effective. The smartest brands don’t pick just one, they use both.

Snapchat to focus on advertising business as stock drops around 48 per cent | Mint

Livemint

Livemint · 11m ago

Snapchat to focus on advertising business as stock drops around 48 per cent | Mint

Snapchat is focusing on expanding its advertising business and prioritizing augmented reality (AR) to catch up with competitors like Instagram and TikTok. The company's CEO, Evan Spiegel, acknowledged that their advertising business has been growing slower than rivals and is taking steps to revamp the marketing strategy. Snapchat plans to experiment with new ad formats, including ads in the chat inbox and on the Snap map feature. They also aim to develop AR glasses to enhance user experiences. Snap's stock has been struggling, but they are committed to driving growth in the coming years.

Airbnb looks to tap millennials, Gen Z in India to drive growth

YourStory

YourStory · 3m ago

Airbnb looks to tap millennials, Gen Z in India to drive growth

Airbnb is focusing on Indian millennials and Gen Z to drive growth, with a 40% increase in bookings from these groups year-over-year. By expanding services and experiences, the company aims to offer unique travel opportunities, tapping into India's young population. Travelers, especially first-timers, seek immersive experiences at global destinations like London and Paris. The domestic market is also vital, with many Indians interested in experiences within their own cities, fueling Airbnb's growth trajectory.

Festive sales hit as brands flag tighter consumer credit lines

Economic Times

Economic Times · 16h ago

Festive sales hit as brands flag tighter consumer credit lines

Many brands and retailers are facing challenges due to tighter consumer credit restrictions ahead of the festive season. This is particularly impacting consumers with multiple loans or living in high-default areas. Non-banking finance companies are tightening credit access to manage loan losses and improve credit quality. The reduction in consumer finance availability affects purchases of high-value products and slows down overall personal loan growth, contributing to a broader economic slowdown in consumer spending.

Startups are the backbone of new India: Piyush Goyal

Deccan Herald · 1y ago

Startups are the backbone of new India: Piyush Goyal

Commerce and Industry Minister, Piyush Goyal, believes that startups will play a crucial role in driving India's growth and becoming the backbone of the country. Speaking at the 'Startup Mahakumbh' event, Goyal emphasized the integration of aspiring Indians with the startup sector. He expressed confidence in the sector's potential and stated that the time has come for startups to shine and propel India forward.

How location, driving environment, usage frequency can affect your car insurance premiums

Money Control

Money Control · 1y ago

How location, driving environment, usage frequency can affect your car insurance premiums

Understanding the factors that impact car insurance premiums is crucial. The type and model of the car, engine capacity, and car's IDV all play a role in determining the premium. Location and driving environment also affect the premium, with high traffic areas having higher premiums. Add-ons and policy benefits can increase the premium but provide additional protection. The frequency and purpose of vehicle use also impact the premium, with more usage and commercial vehicles leading to higher premiums. Considering these factors can help in making informed decisions while buying car insurance.

India produces 20% of world's data: Ola founder Bhavish Aggarwal

Economic Times

Economic Times · 1y ago

India produces 20% of world's data: Ola founder Bhavish Aggarwal

Bhavish Aggarwal, the founder and CEO of Ola, highlighted India's data export and storage dilemma. He pointed out that India produces 20% of the world's digital data but only stores a fraction of it locally. The remaining data is processed by tech giants abroad and then sold back to Indians in dollars. Aggarwal emphasized the need for India to produce more data, considering its young population and potential in artificial intelligence. He compared the situation to historical colonialism, where resources were exported and finished products imported.

Senior care a growing industry with many hurdles to cross: stakeholders

Economic Times

Economic Times · 8m ago

Senior care a growing industry with many hurdles to cross: stakeholders

The senior living industry in India is still in its early stages, but with one in four Indians projected to be a senior citizen by 2050, there is a growing demand for solutions for the elderly. Currently, there are less than 100 companies providing senior care in the country, while an estimated 1.8 million units are required. Stakeholders in the industry are looking to the government for policy relief, including streamlining agency responsibilities and improving the reverse mortgage policy. Venture capital investors are also interested in transformative ideas for the sector, while real estate developers are exploring innovative financial models for senior care.

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