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Travel planning platform Holidify merges with TripCrafters

IndianStartupNewsIndianStartupNews · 1y
Travel planning platform Holidify merges with TripCrafters

Travel planning platforms Holidify and TripCrafters have merged, with TripCrafters becoming a wholly-owned subsidiary of Holidify. Despite the merger, TripCrafters will retain its independent brand identity and focus on aiding travel agents to expand their businesses. Holidify offers diverse services such as holiday packages and travel guides, collaborating with online travel agencies (OTAs), while TripCrafters connects travelers with over 3,000 specialized travel agents for package bookings. The merged entity aims to compete with established players like MakeMyTrip and EaseMyTrip in the curated holiday market. Both Holidify and TripCrafters have achieved profitability without external funding, projecting a significant increase in annual revenue.

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