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News on Medial
They Launched Careers on TikTok. Now Their Livelihoods Hang in the Balance.
Livemint
·
1y ago
Medial
The livelihoods of TikTok content creators are at risk as pending legislation threatens to ban the popular video-sharing app in the U.S. Many TikTok creators have built successful careers and brand partnerships through the platform, but a ban could force them to find alternative ways to make a living. TikTok has attracted bipartisan scrutiny due to concerns over national security, with some lawmakers calling for American users' data to be kept out of the hands of its Chinese owner, ByteDance. Creators are now exploring other platforms like Instagram and YouTube as potential alternatives.
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Related News
TikTok launches 'TikTok for Artists,' a new music insights platform | TechCrunch
TechCrunch
·
2m ago
Medial
TikTok has launched "TikTok for Artists," a music insights platform aimed at helping artists boost their careers by effectively engaging with fans and enhancing promotional efforts. The tool offers data on music and post performance, audience demographics, and includes guides on TikTok's features. It also introduces a "Pre-Release" tool for upcoming album promotions. Previously tested in select countries, the platform is now accessible in multiple regions, emphasizing music discovery and promotion over direct streaming competition.
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TikTok employees say they're largely numb to the latest threat of a ban
Business Insider
·
1y ago
Medial
The US House of Representatives has voted on a bill that could lead to a forced sale or ban of TikTok, the popular Chinese-owned social media app. This is not the first time TikTok has faced threats of a ban, with previous attempts failing to materialize. The constant political attacks have left many TikTok employees feeling numb and unfazed, as they continue to focus on their day-to-day work. Despite the uncertainty surrounding the app's future, employees are mainly concerned about job security and the potential impact of a ban on their careers.
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Do You Wonder How Women Manage Work and Family?
StartupTalky
·
1y ago
Medial
In this article, various women entrepreneurs and professionals share their insights on managing work and family life as a woman. They discuss the importance of support from society and family, setting priorities, effective time management, and finding a work-life balance. They highlight the challenges women face, the need for empowerment and inclusivity in entrepreneurship, and the importance of mentorship and networking. These women emphasize the significance of being organized, delegating tasks, and taking care of one's physical and mental health. Overall, they provide valuable advice and inspiration for women striving to excel in their careers while maintaining a fulfilling personal life.
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TikTok adds YouTube Music as an option to save songs playing in videos | TechCrunch
TechCrunch
·
8d ago
Medial
TikTok has enhanced its music-saving feature by adding YouTube Music as an option, alongside Spotify, Apple Music, and Amazon Music. Initially launched in the U.S. and U.K. in November 2023, the feature now spans over 160 countries, including support for Deezer and SoundCloud. Users can save songs heard in videos to their preferred platform via the "Add Song" button, automatically updating their TikTok Songs playlist on YouTube Music.
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Maybe you hate TikTok shopping posts. Most people don't care.
Business Insider
·
1y ago
Medial
Recent reports suggest that TikTok's growth has hit a roadblock, and some users believe it's due to the app's heavy focus on commerce. TikTok has been aggressively promoting shopping posts in an attempt to establish itself as an e-commerce platform. However, according to a user survey, the majority of users have noticed the increase in shopping posts but are still using the app as frequently, indicating that they may not be bothered by it. While TikTok may need to find a balance between shopping and other content, for now, it seems like the strategy is working.
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How the House quietly revived the TikTok ban before most of us noticed
The Verge
·
1y ago
Medial
The US House of Representatives has voted in favour of passing a bill that would ban TikTok and other foreign-owned social media apps unless they sever ties with their foreign parent companies. The bill will now move to the Senate, where it faces an uncertain future. The legislation is the result of months of work and negotiations between representatives from both parties, and was expedited after TikTok launched an unsuccessful campaign urging users to call their representatives. The bill aims to protect national security, with concerns over TikTok's ties to China and the potential for foreign interference.
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'It's for real this time': TikTok creators react to potential ban
Economic Times
·
8m ago
Medial
TikTok users expressed their shock and disappointment after federal judges upheld a new law that could result in the app being banned in the US by mid-January. Many creators rely on TikTok for income, entertainment, and community engagement, and are now uncertain about their future. While TikTok has faced previous threats of a ban, this ruling has brought the app closer to the edge. TikTok argued that the law unfairly targeted the company, but the judges maintained that it was necessary for national security. Users are now diversifying their presence on other platforms.
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TikTok is now letting creators in more countries earn money for their effects
TechCrunch
·
1y ago
Medial
TikTok is expanding its Effect Creator Rewards program to more regions and reducing the minimum requirement for creators to start earning rewards. The program, which rewards creators for the effects they develop through TikTok's AR development platform, will now be available in 33 additional countries. Previously, creators needed an effect to be used in 200,000 qualified videos within 90 days to start earning rewards, but now it only requires 100,000 qualified videos. TikTok is also transitioning to a new revenue per mile (RPM) model, where creators collect rewards based on the number of qualified videos that use their effect within 90 days.
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Owners of ₹250 crore meat brand once rejected ₹60 crore sale offer
Inshorts
·
1y ago
Medial
Dr Gaurav and Dr Reena Sharma, food scientists, founded Shandi Global after their son wanted a burger but they were dissatisfied by the plant-based options. They crafted their own after leaving their high-paying jobs in Singapore. They launched the company in 2022 and rejected a ₹60 crore sale offer to build their startup. Now, Shandi is worth ₹250 crore.
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Couple left their life in Bengaluru to help local communities
Inshorts
·
10m ago
Medial
In 2017, Suhas and Sunita Ramegowda left their careers in Bengaluru to live a minimalist life in the Nilgiris. Seeing the livelihood struggles of local communities, they wanted to create a sustainable income source. In 2019, they founded Indian Yards Foundation, which led to the creation of The Good Doll in 2023, empowering rural communities.
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