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Swiggy launches ‘Scenes’ app for live events to rival Zomato’s District app

Livemint · 3m

Swiggy has launched Scenes, an in-app feature that allows users to purchase tickets for events such as New Year's Eve parties and live music shows. This move comes in response to rival Zomato's District app and highlights the intensifying competition between the two food delivery giants in the realm of experiences and event tickets. Swiggy also introduced One BLCK, an invite-only membership for premium users, providing exclusive perks and personalized services. The company's focus on diversification and user engagement is evident as it aims to tap into new revenue streams and cater to high-value consumers.