Rishabh Pant backs skincare brand Amantyacare

Entrackr · 5d

Skincare brand Amantyacare has raised an undisclosed amount in a pre-seed funding from Indian cricketer Rishabh Pant. The proceeds will be utilized to accelerate product innovation and strengthen its market presence, Amantyacare said in a press release. Founded in October 2024 by Meenal Khanna Kwatra, Amantyacare provides skincare solutions that address common concerns such as pigmentation, acne, and sensitivity while remaining affordable. The startup ensures accessibility and its products are priced under Rs 2,000, catering to both tier I and tier II cities. According to Amantyacare, it has introduced the Melt & Pour Body Oil Candles, which merge aromatherapy with skincare. "I am excited to partner with Amantyacare, a brand that truly understands the needs of Indian consumers. Their commitment to combining traditional ingredients with modern formulations, while maintaining affordability and sustainability, perfectly aligns with my vision of supporting innovative Indian brands that can make a global impact,” said Rishabh Pant. According to market research, the skincare industry in India is witnessing rapid growth, with revenue projected to reach $10.48 billion by 2025 end and an annual growth rate of 3.64% (CAGR 2025-2030). Amantyacare plans to introduce product lines including acne-care, pre-aging solutions, and skincare-infused makeup. The brand aims to make a presence in international markets.