News on Medial

Profitable bootstrapped D2C brand Blue Tea projects Rs 65 Cr sales in FY26

EntrackrEntrackr · 18h ago
Profitable bootstrapped D2C brand Blue Tea projects Rs 65 Cr sales in FY26
Medial

Profitable bootstrapped D2C brand Blue Tea projects Rs 65 Cr sales in FY26 Bootstrapped herbal wellness brand Blue Tea recorded more than 46% year-on-year growth in operating revenue to Rs 37 crore in the fiscal year ended March 2025. With decent growth, the firm remained profitable during the year. Speaking to Entrackr, co-founder Nitesh Singh said the growth was driven by higher order frequency and deeper channel penetration, with the brand recording a 68% increase in annual recurring revenue (ARR). India contributed nearly 80% of total revenue, while international markets made up the remainder, he added. Commenting on the minor decline in profit, Singh said that it was a consequence of short-term headwinds in the US market, which the brand expects to be resolved in FY26. The standalone India business showed a strong upside, with a 75% year-on-year growth in net profit. Importantly, Blue Tea has now built a customer base of over 25 lakh consumers, a sign of strong brand recall and repeat consumption in the herbal wellness category. Now, the brand has been expanding its footprint beyond metro cities, and nearly 59% of domestic sales now originate from non-metro and non-tier I markets, which signalled wider awareness and adoption of herbal wellness beverages across smaller cities. “Our own website contributed around 50% of India's revenue as of December 2025,” said Singh. Quick commerce has emerged as a breakout lever in FY25 for Blue Tea. “We reported a 20X surge over the last six months across platforms such as Blinkit, Flipkart Minutes, Amazon Now, and Zepto,” stressed Singh. It’s currently selling approximately 5,200 units per day across channels including quick commerce. “Over the last 36 months, India's sales have increased 20X,” he added. Blue Tea operates in what Singh estimates to be a $6 billion wellness beverage market, led by rising consumer preference for caffeine-free, plant-based and functional drinks. Started in 2018, the company follows a farm-to-cup sourcing model and works directly with more than 600 farmers, enabling quality-controlled procurement and supply chain transparency while maintaining margin discipline. “We have already clocked Rs 52 crore in revenue till January in the ongoing fiscal year and are projecting Rs 65 crore for FY26, targeting over 60% year-on-year growth with a sharper focus on quick commerce and distribution expansion,” said Singh. Over the next three years, the company aims to scale to Rs 350 crore in revenue. With profitability intact, deeper penetration in non-metros and quick commerce, Blue Tea appears to be building scale through distribution strength and repeat behaviour rather than discount-driven growth.

Related News

Wellbeing Nutrition claims Rs 170 Cr revenue in FY25; retail share at 25%

EntrackrEntrackr · 6m ago
Wellbeing Nutrition claims Rs 170 Cr revenue in FY25; retail share at 25%
Medial

Clean-label nutraceutical brand Wellbeing Nutrition closed FY25 with revenue of about Rs 170 crore, posting over 100% year-on-year growth. Losses, however, widened to a little over Rs 30 crore, according to the company’s spokesperson. In Q1 FY26, the Avnish Chhabria-led firm clocked around Rs 80 crore in revenue. At the contribution margin (CM3) level, losses were about 2%, which the company expects to improve in the coming quarters. For FY26, Wellbeing Nutrition is targeting gross sales of Rs 350 crore while narrowing its losses by 20–30%. It projects revenue of Rs 600–650 crore in FY27 and aims to turn EBITDA-profitable by the end of the current fiscal year, as per its press release. Online channels, including its D2C platform, Amazon, Nykaa, and quick commerce partners, contribute around 70% of sales. Retail through pharmacies, modern trade, malls, and airports makes up 25%, while exports account for 5–10%. The brand is present in more than 3,700 retail stores in India and ships to over 25 international markets, including the US, UK, UAE, and Southeast Asia. According to startup data platform TheKredible, Wellbeing Nutrition has raised close to $14 million to date, including a $10 million Series B round led by Fireside Ventures and Hindustan Unilever (HUL) in December 2022. Founded in 2019, the company has expanded its portfolio across categories such as sleep, immunity, beauty, and stress. It plans to roll out 20–25 new products in FY26 in emerging segments like kids’ nutrition and gut health. Wellbeing Nutrition competes with Oziva, Kapiva, Gynoveda, and Nyumi in India’s growing nutraceutical and wellness market. With consistent triple-digit growth and a focus on scale, the company is positioning itself among a handful of consumer health brands chasing profitability at a larger scale.

MamaEarth-parent reports Rs 39 Cr profit on Rs 538 Cr revenue in Q2 FY26

EntrackrEntrackr · 3m ago
MamaEarth-parent reports Rs 39 Cr profit on Rs 538 Cr revenue in Q2 FY26
Medial

Honasa Consumer Limited, the parent company of personal care brand MamaEarth, has announced its financial results for the second quarter of the ongoing fiscal year (Q2 FY26). The Gurugram-based company reported a 16.5% growth in scale, while it posted a profit of Rs 39 crore in the same quarter. MamaEarth’s revenue from operations increased to Rs 538 crore in Q2 FY26 from Rs 462 crore in Q2 FY25, its financial statements accessed from the National Stock Exchange (NSE) show. On a half-yearly basis, MamaEarth’s operating revenue increased 12% to Rs 1,133 crore in H1 FY26 from Rs 1,016 crore in H1 FY25. The company has not disclosed its revenue breakdown for the last quarter. It also added Rs 20 crore from non-operating activities which tallied its overall revenue to Rs 558 crore in Q2 FY26. For the D2C brand, the cost of procurement of products accounted for 32% of the overall expenditure. This cost increased by 10% to Rs 159 crore in Q2 FY26 from Rs 144 crore in Q2 FY25. Employee benefit expense rose 18% to Rs 60 crore in Q2 FY26 from Rs 51 crore in Q2 FY25. Marketing, legal, rent, and other overheads fell 9% year-on-year which kept the total expenditure flat at Rs 505 crore in Q2 FY26 as compared to Rs 506 crore in Q2 FY25. In the end, the company reported profit after tax of Rs 39 crore in Q2 FY26, as compared to a loss of Rs 18.56 crore in Q2 FY25. On a unit basis, the company spent Re 0.94 to earn a Rupee of operating revenue. For the six months ending September 2025, the company’s profit spiked 3.7X to Rs 80.5 crore in H1 FY26 from Rs 21.6 crore in H1 FY25. During the period the company picked up 25% stake in Couch Commerce Private Limited which owns brand “Fang Oral Care” for a consideration of up to Rs 10 Crores. At the end of today’s trading session, MamaEarth parent’s shares were trading at Rs 283 with a total market capitalization of Rs 9,238 crore ($1 billion).

VAHDAM India turns profitable in FY25; clocks 95% revenue from global markets

EntrackrEntrackr · 3m ago
VAHDAM India turns profitable in FY25; clocks 95% revenue from global markets
Medial

Direct-to-consumer (D2C) tea brand VAHDAM India turned profitable in FY25 and posted nearly 20% year-on-year revenue growth as it expanded its global reach and product offerings. Direct-to-consumer (D2C) tea brand VAHDAM India turned profitable in the fiscal year ended March 2025. The company also reported top-line growth of nearly 20% year-on-year during the period as it expanded its global distribution and added new products across international markets. VAHDAM India's revenue from operations grew by 19% to Rs 267.5 crore in FY25 from Rs 225.2 crore in FY24, as per its consolidated financial statement filed with the Registrar of Companies (RoC). VAHDAM, an e-commerce brand offering teas, spices, and superfoods, sources ingredients directly from farms across India and sells its products in India and key global markets, including the US, Canada, and Europe. Sales of these products formed the company’s main revenue stream. Notably, exports to the US, Europe, and other global markets contributed over 95% of total revenue at Rs 254.5 crore, up 21% from Rs 210 crore in FY24, while revenue from India stood at just Rs 12 crore. The company also earned Rs 5.9 crore in non-operating income, taking its total revenue to Rs 273.4 crore in FY25. For the D2C firm, transportation was the largest cost center, accounting for 27% of total costs due to the company’s heavy reliance on overseas sales. This expense rose 6% in FY25 to Rs 71.5 crore. Advertising was another significant expense, increasing 16% year-on-year to Rs 58 crore. Cost of materials remained steady at Rs 48 crore in the last fiscal, while employee expenses fell 6% to Rs 27 crore. Commission paid to selling agents stood at Rs 21.4 crore. Other overheads, including rent, legal and professional fees, and miscellaneous expenses, added another Rs 42 crore, taking total costs to Rs 268.2 crore in FY25. Overall, the company's expenses rose marginally by 6% compared to FY24. In the end, the firm’s revenue growth helped it turn profitable in the previous fiscal with a net profit of Rs 5.2 crore, compared to a loss of Rs 17.7 crore in FY24. Its ROCE and EBITDA margin also moved into positive territory at 4% and 2.55%, respectively. As of March 2025, the firm reported Rs 144.5 crore of current assets including Rs 64.4 crore of cash and bank balance. According to startup data intelligence platform TheKredible, VAHDAM India has raised over $40 million in funding to date, including its most recent $3 million round led by SIDBI Venture. Its lead investors include Fireside Ventures, Sixth Sense Ventures, and IIFL Asset Management.

MamaEarth-parent Honasa posts Rs 595 Cr revenue in Q1 FY26; PAT grows 2.7%

EntrackrEntrackr · 6m ago
MamaEarth-parent Honasa posts Rs 595 Cr revenue in Q1 FY26; PAT grows 2.7%
Medial

### MamaEarth-parent Honasa Posts Rs 595 Cr Revenue in Q1 FY26; PAT Grows 2.7% MamaEarth’s revenue from operations increased by 7.4% YoY to Rs 595 crore in Q1 FY26 from Rs 554 crore in Q1 FY25, its financial statements accessed from the National Stock Exchange (NSE) show. Honasa Consumer Limited, the parent company of personal care brand Mamaearth, has announced its financial results for the first quarter of the ongoing fiscal year (Q1 FY26). The Gurugram-based company reported a 7% growth in scale, while its year-on-year (YoY) profits increased by 2.7% during the same period. MamaEarth’s operating revenue increased 12% to Rs 595 crore in Q1 FY26 from Rs 533 crore in Q4 FY25. The company added Rs 24 crore from non-operating activities which tallied its overall revenue to Rs 619 crore in Q1 FY26. For the D2C brand, the cost of procurement of products accounted for 30% of the overall expenditure. This cost increased by 9% to Rs 171 crore in Q1 FY26 from Rs 157 crore in Q1 FY25. The company’s spending on employee benefits, marketing, legal, rent, and other overheads drove an 8% year-on-year rise in total expenditure to Rs 563 crore in Q1 FY26 from Rs 520 crore in Q1 FY25. The company reported a profit after tax of Rs 41.3 crore in Q1 FY26, 5% up from Rs 40.2 crore in Q1 FY25. On a unit basis, the company spent Re 0.95 to earn a Rupee of operating revenue with EBITDA of Rs 55 in Q1 FY26. MamaEarth parent’s shares were trading at Rs 271 with a total marketing capitalization of Rs 8,812 crore ($1 billion).

Shadowfax revenue grows 65% to Rs 1,159 Cr in Q3 FY6; profit spikes 5X

EntrackrEntrackr · 18d ago
Shadowfax revenue grows 65% to Rs 1,159 Cr in Q3 FY6; profit spikes 5X
Medial

Shadowfax Technologies has announced its financial results for Q3 FY26 after debuting on Indian stock exchanges last quarter. The firm’s revenue increased by 65% during the third quarter, while its profit stood at Rs 35 crore. The company’s revenue from operations increased to Rs 1,159 crore in Q3 FY26 from Rs 701 crore in the same quarter last year, according to its financial statement sourced from NSE. Shadowfax operates in the last-mile and hyperlocal logistics space, serving ecommerce marketplaces, D2C brands and quick commerce players. It competes with players such as Delhivery, XpressBees, Ecom Express and Ekart, in a segment marked by intense competition. Other income contributed an additional Rs 7 crore, which drove its total income of Rs 1,166 crore for the quarter. For the nine-month period ending December 2025, the firm’s revenue increased 67% to Rs 2,965 crore from Rs 1,772 crore a year earlier. The company did not provide proper expense breakup; however, its finance cost rose 65% to Rs 109 crore in Q3 FY25 from Rs 66 crore in Q3 FY25. Finance cost and depreciation cost stood at Rs 6 crore and Rs 32 crore respectively. Overall, the company’s total expense rose 62% to Rs 1,131 crore in Q3 FY26 from Rs 700 crore in Q3 FY25. Shadowfax posted a profit spiked 5X to Rs 35 crore in Q3 FY26, as compared to Rs 7 crore in Q3 FY25. On a sequential basis, the company’s profit increased 2.7X from Rs 13 crore in Q2 FY26. Shadowfax Technologies' shares debuted on Indian exchanges at a muted discount, listing at Rs 112–113 (nearly 9% below the Rs 124 IPO upper price band). The company had raised Rs 1,907 crore via the IPO, which was open from January 20–22. At the end of today’s trading session, Shadowfax’s share price traded at Rs 125, giving the firm a total market capitalization of Rs 6,249 crore ($796 million).

Download the medial app to read full posts, comements and news.