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News on Medial
PhonePe's Indus Appstore crosses over 1 million installations within just a month of its launch
IndianStartupNews
·
1y ago
Medial
PhonePe's Indus Appstore, an Android-based platform, has surpassed 1 million installations within a month of its launch. The app store's success is attributed to its diverse range of app categories and availability in multiple Indian languages. The company plans to release regular updates and introduce features like video-led app discovery and voice search. Indus has established partnerships with Nokia and Lava to pre-install the app store on millions of devices this year. Unlike other platforms, Indus does not take a share from in-app purchases and allows users to choose any third-party payment gateway for billing.
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PhonePe's Indus Appstore crosses 1 lakh downloads within 3 days of launch
Economic Times
·
1y ago
Medial
Indus Appstore, a new Android-based app store from PhonePe, has gained over 100,000 downloads within three days of its launch. The success of the app store highlights the demand for a homegrown platform that caters to the diverse needs of Indian users and supports local app developers. Indus Appstore offers a zero-commission model and supports 12 regional languages, providing an attractive alternative to Google and Apple platforms. The app store aims to reach 500,000 users and expects to exceed one million downloads in the near future.
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PhonePe’s Indus Appstore Launches Voice Search Feature In 10 Indian Languages
Inc42
·
1y ago
Medial
PhonePe, the fintech major, has introduced an AI-powered voice search feature on its Android app marketplace, Indus Appstore. This new feature allows users to browse for apps in 10 Indian regional languages, including Hindi, Bengali, Kannada, Tamil, and Telugu. PhonePe aims to increase the adoption of its app marketplace by partnering with smartphone manufacturers and getting Indus Appstore pre-installed on 250-300 million smartphones by the end of this year. The Indus Appstore surpassed 1 million users shortly after its launch in February.
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Indus Appstore And Start-Up India Collaborate To Launch Indus Appstore Emerging Start-Up Awards
OutlookIndia
·
1y ago
Medial
PhonePe's Indus Appstore, in collaboration with Start-up India, has launched the Indus Appstore Emerging Start-up Awards. The awards aim to recognize and celebrate innovative start-ups in sectors like Fintech, e-commerce, social impact, HealthTech, AgriTech, and gaming. Eligible start-ups must be registered under Start-up India, operational for at least one year, and have their applications listed on the Indus Appstore Developer Platform. Winners will receive a cash prize and entry into the Indus Accelerate Program. Start-ups can apply by uploading their app on the Indus Appstore and completing the required questionnaire on the Start-up India website.
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PhonePe Launches Indus Appstore To Take On Google, Apple
Inc42
·
1y ago
Medial
Fintech giant PhonePe has launched Indus Appstore, an Android app marketplace that aims to challenge Google Play Store and Apple App Store. The platform, which is available in English and 12 Indian languages, hosts over 200,000 apps across 45 categories. Notably, developers listed on Indus Appstore will be free to use any third-party payment gateway for in-app billing without incurring commissions. This move comes as Indian startups have been opposing Google's commissions and new billing system. PhonePe's Indus Appstore aims to tap into the growing Indian app economy, which is predicted to be worth 12% of India's GDP by 2030.
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Xiaomi taps PhonePe's app store for India smartphones
TechCrunch
·
8m ago
Medial
Xiaomi will replace its app store in India with fintech PhonePe's offering, the Indus AppStore, starting in January. The move is a significant win for PhonePe, as well as a strategic adjustment for Xiaomi in one of its largest international markets. Xiaomi, the second largest smartphone vendor in India, will roll out the update to its customers' devices in India automatically. PhonePe's Indus AppStore aims to challenge Google's dominance in the Indian market and addresses concerns about excessive fees and lack of support for third-party payment providers on Google Play.
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PhonePe's homegrown Indus Appstore to be available on all Xiaomi India handsets
Economic Times
·
5m ago
Medial
PhonePe's Indus Appstore, a homegrown Android marketplace, has partnered with Xiaomi India to create a localized digital ecosystem for Indian customers. Indus Appstore will be integrated into new Xiaomi smartphones, replacing the GetApps store on existing devices. This initiative supports Indian developers by not charging platform fees and allowing choice in payment gateways. The store, launched last year to rival Google Play and Apple’s App Store, quickly surpassed 100,000 downloads.
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PhonePe’s Indus Appstore will come pre-installed on Alcatel phones under new OEM pact
YourStory
·
6d ago
Medial
PhonePe's Indus Appstore has partnered with Alcatel to pre-install its app marketplace on Alcatel smartphones sold in India. This deal aims to position Indus as a local alternative to Google Play, expanding its reach across the country. The partnership aligns with PhonePe's strategy of offering a localized and personalized app experience, previously showcased in a deal with Xiaomi. NxtCell India, under TCL's license, plans to manufacture Alcatel phones locally, enhancing market entry efforts.
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PhonePe’s Indus appstore onboards Dream11, MPL, Others to offer wide range of games
Inc42
·
1y ago
Medial
Walmart-backed digital payments app PhonePe's Indus Appstore has partnered with Indian game developers including Dream11, Nazara Technologies, A23, MPL, and RummyCulture to offer a diverse range of quality games on its platform. These developers will not be charged any commissions on in-app payments, unlike other app stores. Indus Appstore aims to provide a more localized and personalized experience, with content available in English and 12 Indian languages. PhonePe has been expanding its services, including launching a shopping app, merchant lending marketplace, stock broking platform, and planning to offer consumer lending services.
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PhonePe may open its app store to developers to counter Google, Apple clout
Money Control
·
1y ago
Medial
Walmart-owned fintech company PhonePe is planning to launch its mobile app store, called Indus Appstore, in a bid to challenge the dominance of Google and Apple in mobile app distribution. The platform will invite developers to publish their apps, charging a zero percent fee on in-app purchases. It will also offer support, transparent policies, and features to showcase apps in multiple Indian languages. PhonePe's move comes amidst regulatory scrutiny over the practices of Google Play and App Store, and aims to provide an alternate app distribution platform with more developer-friendly terms.
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PhonePe to launch app store on February 21
Economic Times
·
1y ago
Medial
Digital payments company PhonePe is gearing up to launch its app store, Indus Appstore, on February 21, targeting the dominance of Apple and Google. Unlike its competitors, Indus Appstore will not charge developers any platform fee or commission for in-app payments, allowing them to integrate any payment gateway of their choice. The store will feature video-led app discovery and custom targeted ads in Indian languages, and developers will have the option to list their apps in over 12 Indian languages.
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