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Musk's X taps former Tubi executive Banki as CFO

Economic Times · 4m

Elon Musk's X Corp has hired former Tubi executive Mahmoud Reza Banki as its CFO, signaling a shift in focus for the social media platform. Banki joined X in November, having previously served as the finance chief at Tubi for six years. X has been making efforts to attract advertisers amidst growing competition from social media giants like Meta Platforms. Banki's appointment suggests a potential emphasis on video content for X. Last year, Musk appointed Linda Yaccarino as CEO in an attempt to revive the company's ad revenue.