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Morgan Stanley to launch AI chatbot to woo wealthy

Economic TimesEconomic Times · 1y ago
Morgan Stanley to launch AI chatbot to woo wealthy
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Morgan Stanley plans to deploy a generative AI chatbot, developed with OpenAI, to assist its financial advisers. The chatbot will listen to conversations with clients and, with permission, create meeting summaries, draft follow-up emails, update databases, schedule appointments, and offer support on various financial areas. Morgan Stanley sees this AI initiative as a significant advancement, potentially akin to the internet's impact. While it will enhance advisers' capabilities, investment advice will remain a human responsibility. The bank signed a partnership with OpenAI in 2022, with a focus on wealth management product development, aiming to bolster its wealth division, which has seen strong growth.

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