🚀 Medial Secures Investment on Shark Tank India - Fueling the Future of Professional Social Networking. 🔥
Login

News on Medial

Microdrama platform MiniPix raises Rs 2.4 Cr led by PedalStart

EntrackrEntrackr · 22h ago
Microdrama platform MiniPix raises Rs 2.4 Cr led by PedalStart
Medial

url: https://entrackr.com/snippets/microdrama-platform-minipix-raises-rs-24-cr-led-by-pedalstart-10980902. Content: Microdrama platform MiniPix raises Rs 2.4 Cr led by PedalStart. The round also saw participation from Venture Catalysts and angel investors Sandip Gupta and Rajdip Gupta, founders of Route Mobile, through SanRaj Family Ventures Pvt. Ltd. Bengaluru-based MiniPix, a mobile-first entertainment platform focused on short-form regional micro-dramas for Bharat audiences, has raised Rs 2.4 crore in a pre-seed funding round led by startup accelerator PedalStart. The funds will be used to strengthen product-market fit, scale high-quality regional content creation, and build a core execution-focused team. Founded in June 2025, MiniPix is building a premium platform centred on short, vertical micro-dramas designed for audiences in tier-II and tier-III India. The startup operates in the fast-growing short-form digital entertainment space. According to Redseer Strategy Consultants, India’s micro-drama and interactive content formats are expected to grow at a 50–70% CAGR, driven by rising smartphone penetration, low data costs, and increasing preference for regional-language content. Within six months of launch, the platform has crossed 100,000 app downloads, onboarded over 20,000 paying subscribers, and recorded more than 3 million episode views, translating into over 35,000 hours of content streamed. According to the company, it has achieved an annual recurring revenue of over Rs 3 crore. Currently focused on Bhojpuri micro-dramas, MiniPix plans to expand into five additional regional languages over the next two years. The company is also exploring selective use of AI-led tools to improve efficiency across content production and platform operations, while targeting ₹6 crore in annual recurring revenue by March 2026 as part of its growth roadmap.

Related News

ApClub raises Rs 2 Cr in pre-seed round led by Curefit Healthcare and PedalStart

EntrackrEntrackr · 5m ago
ApClub raises Rs 2 Cr in pre-seed round led by Curefit Healthcare and PedalStart
Medial

Snippets ApClub raises Rs 2 Cr in pre-seed round led by Curefit Healthcare Bengaluru-based fitness startup ApClub has raised Rs 2 crore in its maiden pre-seed funding round led by Curefit Healthcare, with participation from startup accelerator PedalStart and select angel investors. The proceeds will be used to scale operations, expand its team, and diversify its doorstep fitness offerings. The capital will also support the firm to launch new wellness formats like group classes and sports coaching for children and adults. ApClub also aims to build long-term offerings such as managing apartment clubhouses and gyms. Founded in October 2023, ApClub offers personalised fitness and wellness services at users’ homes or within housing complexes, including strength training, yoga, weight loss programs, Pilates, and more. It currently operates in over 40 apartment communities across Bengaluru and has served nearly 500 customers to date. The startup runs through a web-based platform and plans to launch its mobile app by the second half of 2025. The startup is targeting $1 million in ARR by 2026 and intends to expand into other metro and tier-I cities beyond Bengaluru. ApClub competes in the broader urban wellness market where convenience, customisation, and offline reach are becoming core differentiators.

Lending platform Mannjal raises Rs 17.5 Cr led by Arali Ventures

EntrackrEntrackr · 1m ago
Lending platform Mannjal raises Rs 17.5 Cr led by Arali Ventures
Medial

Snippets Lending platform Mannjal raises Rs 17.5 Cr led by Arali Ventures Full-stack lending platform Mannjal has raised Rs 17.5 crore ($2.1 million) in a seed round led by Arali Ventures and B Capital, with participation from Sparrow Capital and Gemba Capital. The proceeds will be used to expand its lender network and accelerate product development. Founded in 2023 by Prashant Adurty, Aman Bhargava, and Harshit Lingamneni in Bengaluru, Mannjal operates a full-stack lending platform that helps financial institutions distribute priority-sector and impact-linked credit products at scale. The startup provides infrastructure that supports field operations, origination, and credit decisioning. It enables lenders to run digital and physical data journeys, enrich borrower profiles with external information sources, and structure data for analysis and decision support. Institutions can configure custom workflows for teams across risk, operations, and business functions. According to the company, lenders using Mannjal have reduced turnaround times by 50–75% and improved sanction ratios to 85–90%. Over the last 18 months, Mannjal’s platform claims to have enabled disbursements of about Rs 1,000 crore across unsecured business loans, loan against property, and affordable housing finance. The company now works with more than 75 lenders.

Content-commerce platform Lehlah raises Rs 12.5 Cr in seed round

EntrackrEntrackr · 9m ago
Content-commerce platform Lehlah raises Rs 12.5 Cr in seed round
Medial

Lehlah, a content-commerce platform that helps influencers earn money by recommending products, has raised Rs 12.5 crore ($1.46 million) in seed round led by Gruhas, an investment firm co-founded by Nikhil Kamath of Zerodha and Abhijeet Pai of Puzzolana Group. The proceeds will be used to introduce more features, grow its team, and strengthen its position in India’s booming influencer-led shopping space. Founded in December 2022 by Ashna Ruia, daughter of Essar Group director Prashant Ruia, Lehlah partners with major e-commerce platforms like Myntra, Meesho, Flipkart, and Nykaa, along with D2C brands such as Libas and Foxtale. The platform, which initially focused on fashion and beauty, is now expanding into home accessories and gadgets. The brand operates with a 50-member team, with its marketing division in Mumbai and the tech team in Bengaluru. Lehlah follows a commission-based model where brands pay the platform when sales happen through influencers. Influencers using Lehlah currently earn between Rs 50,000 and Rs 1,00,000 per month, showing the platform’s potential to create sustainable income for creators.

WorkIndia raises Rs 97 Cr in Series B led by Aavishkaar Capital

EntrackrEntrackr · 20d ago
WorkIndia raises Rs 97 Cr in Series B led by Aavishkaar Capital
Medial

WorkIndia raises Rs 97 Cr in Series B led by Aavishkaar Capital Blue and grey-collar job portal WorkIndia has raised Rs 97 crore (about $10.8 million) in a Series B funding round led by Aavishkaar Capital. Existing investor BEENEXT Capital participated with a Rs 22 crore contribution, while Aavishkaar Capital invested Rs 75 crore in the round. This is the first funding for the company in nearly 3 years since it raised $12 million in January 2023, led by SBI Holdings, Nintendo founding family and others. The proceeds will be used to strengthen WorkIndia’s technology platform, improve its employer-candidate matching systems, and expand operations into high-demand regions. The company said it also plans to invest in product innovation to support both job seekers and businesses seeking workforce solutions. Co-founded by Kunal Patil, Nilesh Dungarwal, and Moiz Arsiwala, WorkIndia is a job platform focused on blue- and grey-collar workers, offering opportunities across 50 categories including tele-calling, field sales, delivery roles, and more. According to startup data platform TheKredible, WorkIndia has raised around $30 million to date from investors such as BEENEXT, Xiaomi, SBI Holdings, Insitor, and others. BEENEXT is the largest external shareholder, holding an 11.31% stake before this round, followed by Xiaomi at 7.3%. The co-founders collectively hold a 32.1% stake in the company. For the fiscal year ended March 2025, WorkIndia posted a 25% year-on-year increase in operating revenue to Rs 78.7 crore, while narrowing its losses by 25% to Rs 23.06 crore.

CredAble raises Rs 30 Cr from SIDBI

EntrackrEntrackr · 1y ago
CredAble raises Rs 30 Cr from SIDBI
Medial

Fintech startup CredAble has raised Rs 30 crore ($3.6 million) in debt funding from SIDBI. The fund will be used to scale up its operations and extend affordable financing solutions to MSMEs and women-led businesses in India, CredAble said in a press release. Founded in 2017 by Nirav Choksi and Ram Kewalramani, CredAble provides working capital to large, mid, and emerging corporates, as well as micro, small, and medium enterprises (MSMEs), and financial institutions. Beyond traditional banking and loan products, the company has built a comprehensive working capital infrastructure for digitising corporate-led financing and underwriting needs. CredAble’s platform hosts over 125 corporate customers, over 3,50,000 small business borrowers, and more than 35 large financial institutions and banks. The company recently had dedicated Rs 200 crore to back women-led enterprises and has supported more than 50 such businesses across India over the course of 10 months. In March, CredAble raised $10 million in a new round from Singapore-based Equentia Natural Resources. It has raised nearly $60 million to date. CredAble’s revenue from operations grew 2.78X to Rs 13.94 crore in FY23 from Rs 4.92 crore in FY22. In pursuit of growth, the losses of the company surged 3.37X to Rs 22.40 crore in FY23 from Rs 6.53 crore in FY22.

ELIVAAS raises Rs 87 Cr in Series B round led by Vertex Ventures

EntrackrEntrackr · 4m ago
ELIVAAS raises Rs 87 Cr in Series B round led by Vertex Ventures
Medial

ELIVAAS raises Rs 87 Cr in Series B round led by Vertex Ventures Luxury vacation rental platform ELIVAAS has raised Rs 87 crore (approximately $10 million) in Series B funding led by Vertex Ventures Southeast Asia & India, with participation from existing investors Peak XV Partners’ Surge and 3one4 Capital. Entrackr had exclusively reported the development in April this year. In April 2024, the company raised $5 million in Series A funding led by 3one4 Capital, with participation from Peak XV Partners’ Surge and angel investors. The fresh proceeds will be used to expand its presence in India, prepare for entry into global markets, and invest in technology to scale operations. Sources indicate the company may have crossed Rs 500 crore in valuation. Founded in 2023 by Ritwik Khare and Karan Miglani, ELIVAAS manages luxury villas and apartments for short-term rentals. The platform serves both homeowners, by monetising and maintaining their properties, and travellers, by providing access to premium vacation accommodations. The company currently operates in 30 destinations across India and reported five-fold year-on-year revenue growth in FY25. While ELIVAAS has yet to disclose its FY25 numbers, the company recorded a revenue of Rs 7 crore and a loss of Rs 10.4 crore for the fiscal year ended March 2024, according to startup data intelligence platform TheKredible. Vertex Ventures Southeast Asia & India is an early-stage venture capital firm that partners with startups across Southeast Asia and India. It has invested in companies including Grab, FirstCry, Nium, Licious, Kuku FM, and PatSnap, supporting their growth across multiple sectors.

Download the medial app to read full posts, comements and news.