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Off the field: MS Dhoni, Sachin Tendulkar, Virat Kohli, other cricketers start up a different game

Economic TimesEconomic Times · 1y ago
Off the field: MS Dhoni, Sachin Tendulkar, Virat Kohli, other cricketers start up a different game
Medial

Indian cricketers are increasingly looking beyond traditional endorsements and investing in equity deals and new ventures. MS Dhoni has acquired a stake in jewellery maker Bluestone, Sachin Tendulkar's sports shoe startup is backed by venture fund Peak XV Partners, and Yuvraj Singh has invested in sports athleisure firm Agilitas Sports. Current players like Virat Kohli, Rohit Sharma, and Hardik Pandya are also active investors. This trend reflects changing consumer expectations and the growing demand for sports goods and health products in India. Personalities like Sourav Ganguly, Ajinkya Rahane, Gautam Gambhir, Shikhar Dhawan, and KL Rahul are also involved in partnership deals and new business ventures.

Non-drinking water filtration brand WaterScience secures funding from Velocity

EntrackrEntrackr · 1m ago
Non-drinking water filtration brand WaterScience secures funding from Velocity
Medial

Non-drinking water filtration brand WaterScience secures funding from Velocity The fresh funds will be used to accelerate its growth trajectory, strengthen brand marketing initiatives, and introduce new product categories, WaterScience said in a press release. Non-drinking water filtration brand WaterScience has secured Rs 1.4 crore in funding from Velocity, a growth capital platform backed by Peter Thiel’s Valar Ventures. The fresh funds will be used to accelerate its growth trajectory, strengthen brand marketing initiatives, and introduce new product categories, WaterScience said in a press release. Co-founded in 2014 by Sudeep Nadukkandy, Pavithra Rao, and Mohammed Iqbal, WaterScience addresses critical water quality issues that affect over 95% of household water use beyond drinking. The company offers more than 40 products across categories including shower & tap filters, appliance filters, kitchen filters, water softeners, and whole-house filtration systems for hard water, chlorine & other contaminants. Commenting on the announcement, Pavithra Rao, Co-Founder, WaterScience, said, “This funding is a strong validation of our mission to make water safer and healthier for every Indian home. With Velocity’s support, we will scale faster and innovate across new categories, ensuring that WaterScience continues to set the benchmark for water solutions in India. Having already reached 2 million homes, we are excited to add another 1 million this year.” Currently, WaterScience claims that its products are present in over 2 million Indian homes, and the company is aiming to add 1 million more homes in FY25-26. It also claims to have a 70% year-on-year growth and strong presence across marketplaces like Amazon, Flipkart, Shopify, and more than 1,000 offline retailers. Backed by Peter Thiel's Valar Ventures, Velocity has partnered with more than 4,000 D2C and digital-first brands, disbursing over Rs 1,100 crore in funding.

Exclusive: HyugaLife’s parent Pratech Brands raises $6.3 Mn in Seed round

EntrackrEntrackr · 1y ago
Exclusive: HyugaLife’s parent Pratech Brands raises $6.3 Mn in Seed round
Medial

Pratech Brands, a digital-first retailer and parent entity of HyugaLife, has raised Rs 52 crore or $6.3 million in a seed funding round led by Spring Marketing Capital and Stride Ventures. The round also saw participation from Peak XV Partners’ Surge Ventures among others. The board at Pratech Brands has passed a special resolution to issue 21,77,817 Seed compulsory convertible preference shares (Seed CCPS) at an issue price of Rs 168.15 each for a consideration of Rs 36.62 crore or $4.4 million. In a separate resolution, the company also issued 29,735 partly paid CCPS at Rs 168.15 per share and 1,500 non-convertible debentures (NCDs) Rs 1,00,000 each to Stride Ventures to raise Rs 15.5 crore, the company’s regulatory filings with the Registrar of Companies show. Stride Venture and Spring Marketing Capital led the funding round with Rs 15.5 crore and Rs 12.5 crore investments, respectively. This was followed by Surge Ventures which infused Rs 10 crore. Oorumane Mercantile, Patni Wealth Advisors, Eco Power Systems, AS Desaai Consultants, AMD Consultancy Services and individuals namely Nihir Parikh, Dhaval Parikh, Sandhya Shah, Rohan Mehta, Suhagi Parikh, Nimish Shah, Prakash Shah, Nitesh Jha, Simraan Teckchandani, Priya Ujgaonkar and Karan Jindal invested the remaining sum. As per startup intelligence platform TheKredible’s estimates, Pratech Brands has been valued at around Rs 160 crore or a little over $19 million. To date, the company has raised around $9.3 million. Note: The information is based on the three separate regulatory filings filed in June, October and December 2023. Pratech Brands is a tech-first house of brands that focuses on products relating to home and health by uncovering consumer needs and building consumer brands. Its health and wellness brand HyugaLife recently raised $1 million from Stride Ventures, and Getvantage in January. The brand is also backed by Indian cricketer K L Rahul and actress Katrina Kaif. For context, HyugaLife operates under Hyuga Health & Wellness Private Limited and Hyuga Ecommerce Ventures Private Limited, the both entities are subsidiaries of Pratech Brands Private Limited. Additionally, Pratech Brands also owns Neesan Ventures and a natural healthcare brand for female hormones, Inaari. Following the fresh capital infusion, promoters of the company Neehar Modi, Sandhya Shah, Sachin Parikh, Shruti Parikh and Anvi Shah collectively own over 52% of the company. Surge Ventures owns an 18.6% stake while Spring Marketing Capital has a 9.4% stake in the company. For the complete shareholding pattern, click here. Pratech Brands’ revenue from operations grew to Rs 4.87 crore in FY23 from Rs 1.71 lakh in FY22. As per TheKredible, the company’s losses soared to Rs 25.39 crore during FY23 as compared to Rs 99 lakh in FY22.

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