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Inshorts Startup Story - Business Model, Revenue Model, Competitors and more

StartupTalky · 7m

Inshorts, a digital journalism platform, is positioned for significant growth in India's expanding digital newspaper and magazine market, with revenues projected to reach INR 1,079 million by 2024. Co-founded by Azhar Iqubal, Deepit Purkayastha, and Anunay Arunav in 2015, Inshorts pioneered concise news summaries tailored to individual preferences. The company's mission is to provide seamless access to personalized and concise informative content globally. Inshorts' revenue model relies on user engagement and cleverly placed advertisements within its user-friendly app. The company, which has raised $164.9 million in funding, also acquired Betaglide in 2015 and has diversified its offerings with the Public app. Despite financial challenges, Inshorts aims for sustained growth and impact by expanding its news services, reaching diverse language markets, and exploring global diversification. Click on "Source" button for a comprehensive study on Inshorts.