GenAI startups in India have raised over $580 million between 2019 and 2023, attracting interest from venture capitalists. There is a focus on startups developing GenAI-based applications and models for specific sectors like healthcare and fintech. However, investing in startups building foundational models is viewed as more capital-intensive. The application layer that utilizes existing large language models (LLMs) for various use cases is attracting the most attention from investors. The emergence of startups developing small language models (SLMs) could potentially change the GenAI landscape. Investors are also looking at startups enabling the GenAI ecosystem and those focusing on industry-specific and enterprise-specific models.