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Economic Times

Economic Times

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Indian SaaS products to corner 8% global market share by 2028: report

According to a report by 1Lattice and Sorin Investments, Indian SaaS startups are predicted to capture 8% of the global market share by 2028. Currently, Indian SaaS products hold a 6% share of the global market. The report also forecasts the Indian SaaS market to reach $37 billion by 2028. However, the article notes that the next 2% gain in global market share may take up to four years to achieve. Additionally, the focus of Indian SaaS companies has shifted towards efficiency and content-based marketing approaches.

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