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AstroTalkโ€™s e-commerce vertical posts Rs 140 Cr revenue in 2025, hits Rs 200 Cr ARR

EntrackrEntrackr ยท 1d ago
AstroTalkโ€™s e-commerce vertical posts Rs 140 Cr revenue in 2025, hits Rs 200 Cr ARR
Medial

AstroTalkโ€™s e-commerce vertical posts Rs 140 Cr revenue in 2025, hits Rs 200 Cr ARR AstroTalk, an online astrology platform, has rapidly scaled its e-commerce vertical, AstroTalk Store, which generated over Rs 140 crore in revenue in 2025, according to a company statement. The Store, launched in November 2024, claims it is currently operating at an annualised run rate (ARR) of more than Rs 200 crore. According to the statement, AstroTalk Store was initially incubated with an internal investment of Rs 30 lakh to test the viability of a trust-led spiritual products business. Following early demand visibility and repeat purchases, AstroTalk infused an additional Rs 40 crore to scale inventory, strengthen supply chains, and expand product categories. During FY25, the Store processed over 1.6 million orders. At present, AstroTalk Store offers more than 300 SKUs across categories such as rudrakshas, gemstones, bracelets, idols, and ritual essentials. โ€œThe spiritual and astrology-led products market in India has always been large but extremely fragmented. Consumers were either buying from local vendors with no standardisation or from small online sellers where authenticity was questionable,โ€ Puneet Gupta, founder and CEO of AstroTalk, said in the statement. The company plans to expand its catalogue with 500 additional products by FY27. The platform currently reports a 24% repeat rate, while nearly 50% of its future sales are expected to come from Tier II and Tier III markets. Looking ahead, AstroTalk is targeting Rs 400โ€“500 crore in annual recurring revenue by FY27 for its e-commerce vertical. In FY25, AstroTalkโ€™s overall revenue rose to Rs 1,176 crore from Rs 651 crore in FY24. The company is also in mid-stage talks to raise $50โ€“100 million at a unicorn valuation, a development earlier exclusively reported by Entrackr. AstroTalk will also begin preparations to initiate its IPO process in the coming months.

Kalaari, Iron Pillar offload Bluestone stakes worth Rs 443 Cr in 2024

EntrackrEntrackr ยท 5m ago
Kalaari, Iron Pillar offload Bluestone stakes worth Rs 443 Cr in 2024
Medial

Bluestone Jewellery and Lifestyle facilitated secondary share transactions worth Rs 443 crore between February and September 2024, allowing early investors to partially exit and late-stage institutional funds to enter ahead of its upcoming IPO, according to its Red Herring Prospectus (RHP). Iron Pillar Fund and Kalaari Capital offloaded part of their stake to 360 One, Peak XV, and Steadview Capital via off-market deals. In February 2024, Iron Pillar sold 3.26 lakh shares to 360 One Large Value Fund for Rs 103 crore, valuing Bluestone at Rs 3,149 per share. In September, Kalaari executed two back-to-back secondary sales, where on September 02, it transferred 4.07 lakh shares to Peak XV Partners for Rs 220 crore, and later on September 26, it sold 2.22 lakh shares to Steadview Capital for Rs 120 crore. Both deals were priced at Rs 5,403 per share. These secondary transactions were already disclosed in the companyโ€™s DRHP filed in December 2024. Bluestone is reportedly targeting a valuation of around Rs 7,800 crore in its upcoming initial public offering (IPO). In the updated RHP, Bluestone revised its IPO size, where it trimmed the fresh issue to Rs 820 crore from Rs 1,000 crore, and reduced the Offer for Sale to 1.39 crore shares from 2.4 crore shares. Investors including Accel, Saama Capital, Kalaari Capital, Iron Pillar, and Sunil Kant Munjal (Hero Enterprise) are part-exiting via the public offer. Founded in 2011 by Gaurav Singh Kushwaha, Bluestone operates 275 stores across over 80 cities and reported Rs 1,770 crore in revenue in FY25, a 40% YoY jump. At the same time, its losses widened 56% to Rs 218 crore. The IPO opens on August 11, with anchor bidding on August 8. Axis Capital, Kotak Mahindra Capital, and IIFL Capital are managing the issue.

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